Travelling for free sounds very exciting. Some hotels, tours etc offer free tours and some also pay influencers additionally to travel and ask for posts in exchange.
How to get in contact with a brand check again:
Consider following information additionally:
Fully free trips
-Much like press tours, brands are putting togetherĀ Instagram influencergetaways, sending influencers on vacations across the globe
Free hotel stays
How to get a free hotel stay
1. Engage with the content of the hotels youād like to stay in
āHigher likelihood of you being seen by the social media manager (Might contact you or recognize you)
2. Cold call the hotels
-To get your foot in the door
-Call the hotel, tell them youāve send them an email 2 days ago, tell you found out that your web host was down, was e-mail received or replied to?
āThey will always refer you to the right person in the Social Media department
3. Make a media kit to send out to hotels
4. Send the hotels an email
-Tip: Try to find the emails of the marketing or public relations department of the company
-If you canāt: Contact general ones: contact@hotel.com, info@hotel.com
5. Send the hotels a DM on Instagram
How to start
-Begin with contacting cities visitorās bureauā Will give you the contacts for hotelsā If they wonāt: Check out individual hotels yourself
āMake sure you have content from previous trips uploaded (Brand will check for previous posts)
Lets talk about the āFREEā
āNOT FREE
= Work exchangeā You have to deliver skills and expertise, brand development, photography etc. (Probably many hours to deliver)
-Blogging and traveling for fun are two totally different things
āCreating content is legitimate work to do
āYou may feel like sleeping in on a sponsored trip but the best lighting is at sunrise and you promised X amount of pictures in your contract. You will be hustling, rushing around and spending a lot of time in front of your laptopā
Ultimate goal: Paid travel collaboration
= Tourism board, hotel, tour company, etc., not only pays for you to travel somewhere, but also pays for your content and publicity
āLot of companies: Expect work for free in exchange for travelā Not good nor feasible for influencer (For some influencer it is a full time job and therefore they are dependant on income)
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