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Low Entry Barriers lead to…
- Source of Image: https://pixabay.com/de/photos/tür-offen-eingang-offene-tür-2771517/
- … Authentication problems
- ….Lack of transparency
- ….Bots and trolls spreading Fake News in social media
Important to have gatekeepers who can filter shared content, e.g., third party filtering through fact checkers, or editorial judgement
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Problems of Platforms
- Platforms and users fail to exercise the power and role as gatekepper responsibly
- Lack of transparency concerning the automated processes and algorithms
Publisher, news-distributors and journalists can only hardly monetize their content!!
Information abundance leads to attention economy, where publishers and platforms compete for attention
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Clickbaiting
- Competition for attention
- Attention is a scarce source of value
- Readers are baited to click on links by lurid headlines or designs to increase advertising revenue
- People tend to fall for FAKE NEWS due to poor truth discernment
Rapid spread of rumor and misinformation online
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Traceability and Authentication Problems
Low entry barriers and the failure of platforms and users operating as gatekeepers lead to challenges concerning identity, transparency, and traceability on social media
Follow the link to see the illustration of the problem and the resulting consequences:
Illustration of Developments Disrupting Media and Journalism
How can these problems be solved?
Source of images: https://pixabay.com/de/photos/fragezeichen-frage-markierung-3470780/