Bachelor Thesis, Master Thesis or Project Study
π Key facts
Contents
- π‘ Background
- π¦ΎWho We Are
- π― Goals
- π Profile
- π Further Reading
- π Requirements to any Work
- π¬ How to Apply
π‘ Background
Performance & productivity measurement is incredibly important in any organizations. However, there are unique challenges associated with knowledge, innovation, and creative work. The topic becomes ever more important with virtual and remote work. We want you to find out how knowledge, creative, and innovative productivity can be measured, what companies are doing, and which approaches work best.
π¦ΎWho We Are
The Chair for Strategy and Organization is focused on doing research with impact. This means we do not want to repeat old ideas and base our research solely on the research people did 10 years ago. Instead, we currently research topics that will shape the future. Topics such as Agile Organizations and Digital Disruption, Blockchain Technology, Creativity and Innovation, Digital Transformation and Business Model Innovation, Diversity, Education: Education Technology and Performance Management, HRTech, Leadership and Teams. We are always early in noticing trends, technologies, strategies and organizations that shape the future, which has its ups and downs.
π― Goals
- Identify concepts in theory to measure knowledge, innovation, and creative work
- Identify firms that offer ways to measure knowledge, innovation, and creative work productivity
- Identify technology solutions to measure knowledge, innovation, and creative work
- Create a conceptual model/ tool to measure output
π Profile
- Reliable and self-driven
- Enthusiasm for data-driven decisions / productivity / analytics / organizations
- Ability to do sophisticated internet, desk research, and connect with practitioners
- Passion to learn more about the future and do research with impact
π Further Reading
RamΓrez, Yuri & Nembhard, David. (2004). Measuring Knowledge Worker Productivity: A Taxonomy. Journal of Intellectual Capital. 5. 602-628. 10.1108/14691930410567040.
Research: Knowledge Workers Are More Productive from Home
In these difficult times, we've made a number of our coronavirus articles free for all readers. To get all of HBR's content delivered to your inbox, sign up for the Daily Alert newsletter. For many years, we have sought to understand and measure the productivity of knowledge workers, whose inputs and outputs can't be tracked in the same way as a builder, shelf-stacker, or call center worker.
hbr.org
Making Knowledge Workers More Productive: Insights from the Works of Peter F. Drucker
"Making knowledge workers productive requires changes in attitude, not only on the part of the individual knowledge worker, but on the part of the whole organization." - Peter F. Drucker Companies have a vested interest in increasing the productivity of their workforce. Increased productivity means the ability to do more without increasing headcounts.
medium.com
How Do You Measure Knowledge Worker Productivity? - Serraview
Measuring knowledge worker productivity is situational By Ian Morley Is your CRE team facing mounting pressure to create workplaces that better support employees and how they want and need to work?
serraview.com

Boosting the productivity of knowledge workers
Are you doing all that you can to enhance the productivity of your knowledge workers? It's a simple question, but one that few senior executives can answer. Their confusion isn't for lack of trying.
www.mckinsey.com
4 Ways to Measure Productivity of Knowledge Workers
If you're a knowledge worker, i.e., a white collar worker, how do you measure your productivity? Measuring productivity of manual labor is easy. How many X can Y do/produce in Z time? How many button holes can one worker punch in one hour? How many cars can this factory produce in a week?
productivityreport.org
core.ac.uk
core.ac.uk
π Requirements to any Work
We do not want your research to gather dust in some corner of a bookshelf but make it accessible to the world. Thus, we warmly encourage you to create some or all of the following:
- Infograph - visually represent some of your work (find examples here)
- Slide Deck - summarize your research and possibly present it
- Extract most important sequences from podcasts, videos, and other media
- 3-4 Tweets about the most important findings and summarizing the topic
- optional: Medium Article - let people outside university know about your research and start your personal brand
π¬ How to Apply
If you are interested, please contact Prof. Dr. Isabell Welpe (e-mail below) by submitting your CV and grade report. Please also briefly outline your tentative research idea (research question, data and methods, possible outcomes with a tentative outline all in word as *.docx)
We're greatly looking forward to hearing more about you!
π welpe@tum.de