đź’ˇ Background
Ark Climate builds modern software for progressive cities to drastically accelerate the speed of implementation for climate action.
We are a tech-driven startup that wants to remove one of the most critical bottlenecks on our transition to net-zero. To make this a reality we need your support. After acquiring our first customers we now need to turn our initial success into a repeatable process. This is where you come in!
Are you interested in being part of a startup’s journey from day one? Then this is for you.
🦾Who We Are
Ruth (5 years McKinsey, M.Sc. Mathematics TU Berlin, MBA, 15y politics) and Michael (CDTM, finished a Dr. in Computer Science @LMU and a Dr. in Economics @TUM)
🎯 Scope
👉 Context
Ark Climate lacks a structured and impactful social media strategy to establish its presence as a modern climate software provider. Many cities struggle to communicate their climate strategies, relying on lengthy reports rather than engaging content.
👉 Expected deliverables
- Social Media Strategy – LinkedIn plan for Ark Climate with content templates & guidelines.
- Municipal Social Media Kit – Best practices, content templates & storytelling frameworks.
- Engagement Metrics – A tracking system to measure LinkedIn performance & municipal adoption.
👉 Project team
- Creative and driven individuals passionate about climate action & digital storytelling.
- Experience or strong interest in social media strategy, content creation & branding.
- Self-starter mindset & ability to work independently in a mission-driven environment.
👉 Jobs-to-be-done
- Develop a LinkedIn strategy for Ark Climate, including content planning and positioning.
- Create a social media kit for municipalities to facilitate climate communication.
- Transform complex climate strategies into compelling, shareable content.
đź“„ Why join us?
- Learning: We founded Ark Climate to rapidly accelerate Europe’s clean energy transition. You will experience a fast-paced environment with equally rapid learning cycles. We provide clear expectations, challenge you to exceed it, and support you in doing so
- Network: Get access to our network, including CDTM, Munich and Berlin startups, VCs, and tier-1 consultancies, for future internship, working student, or full-time positions.
- Culture: We are first-principles thinkers who focus on problems that matter. We choose our team carefully, and once people are on board, we trust them. We operate effectively because we communicate clearly and openly.
đź“ť How to Apply
- Start date: Ideally in March, latest May 2025.
- Team size: 2-5 people (single applications possible)
- Apply via email to michael@ark-climate.de with:
- A short motivation letter explaining why you're the right team.
- Examples of previous social media work (if available).
- Three LinkedIn post ideas for Ruth (CEO Ark Climate).
Isabell Welpe (Chair for Strategy and Organisation)
👉 