According to Science, These 4 Words Make You Instantly More Persuasive

To make an impact, being self-motivated is essential. However, no matter how much grit you possess, you'll never reach your full potential if you're unable to motivate others to take action. Eager to find out which phrases effectively persuaded others, behavioral psychologist, Dr. Nicolas Guéguen from the University of Southern Brittany, ran a series of tests to uncover how we can best influence the people around us.

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