We know that...
… demographic team diversity affects the way New Venture Teams work
… VCs and others provide funds, which are an important ingredient for success; they thereby rate the founder team as important determinant for their decision
… individuals investors state they do not differentiate between gender and race in their willingness to invest; however, research shows that they underly heuristics and biases
What we don’t know is, how the fact of a demographically diverse founder team influences investor behaviour when evaluating a new venture. This is where our research comes into play...